TikTok is introducing a new feature that enables them to lessen the volume of AI-created media appearing in their streams. This initiative comes as the platform disclosed that it now features over 1 bn content made with AI.
Trial and Implementation
This change is being tested over the following weeks before a global launch. This development aligns with a rise in AI-generated material, driven by emerging video-generation tools.
The Broader AI Trend
It has been noted that nearly a tenth of the fastest-growing content creators on a competing service primarily display content made by AI. A considerable share of this material is considered “AI slop”, a label for substandard, bulk-generated content that is typically nonsensical or dreamlike.
Our research shows that many people like content produced via AI tools, ranging from AI artwork to informative clips, and we intend to offer the community the option to see more or less of that, based on their own likes,” said a company executive.
Volume and Proportions
The platform disclosed that there are currently 1.3bn videos on its app tagged as AI-generated. Overall, over 100 m pieces of content are uploaded to the platform daily, making AI-generated material a relatively small part of its total content library.
User Control Features
Viewers will be capable of decrease or raise the volume of artificial media they watch by using the “manage topic” feature in the application and selecting AI-made media. Further subjects that are already be adjusted under the setting include current affairs, clothing, cosmetics, and choreography.
Platform Guidelines
Its rules require creators to label lifelike artificially created content, and it prohibits malicious deepfakes of public figures or crisis events. Any believable artificial content that is not labeled can be deleted under its community policies.
Additionally, the service will now add an AI-generated tag to content created with its built-in AI features, or detected by an industry-wide initiative for recognizing artificial media. This step is aimed to stop users from trying to bypass the tagging system.
Educational Initiatives
TikTok is furthermore introducing a two million dollar awareness program for specialists and institutions to create learning resources about responsible artificial intelligence. This program will assist non-profit groups specializing in teaching coding and technology.
Platform Protection
The platform has justified its safety measures, during discussion over intentions to make redundant hundreds of content moderators in the United Kingdom. The company is planning to eliminate 439 jobs in its user protection department in its British office, with labor groups and internet security professionals expressing worry that humans are being replaced by machine-led review.
A company official explained that human moderation would remain essential, but AI can protect employees by filtering out the most harmful content prior to it has to be seen by staff. The company reported a significant reduction in shocking and graphic content seen by human moderators over the last 12 months due to intervention by its automated systems.
It is vital to balance people and machines to maintain a secure environment,” the executive stated. “We’ll have people as part of that process, but we additionally believe it’s extremely critical to reduce exposure to unsafe media as quickly as possible, which is why a significant AI assistance is proving valuable process content quickly.”
